ENVEX

ENVEX2002~2011

HOMELast ENVEXENVEX2007

Outline of the Exhibition

Subject	The 29th International Exhibition on Environmental Technologies 2007(ENVEX2007)
Period	Booth construction & Exhibit installation : June 9~ 10, 2007 Exhibition period : June 11 - 14, 2007 Opening hours : 10 : 00 - 17 : 00 Daily Dismantling period (Removal of exhibits) : June 15, 2007
Venue	Convention & Exhibition Center(COEX), Pacific Hall(10,368㎡)
Organizers	Korea Environment Corporation (ENVICO) , Environmental Management Corporation(EMC) , SUDOKWON Landfill Site Management Corporation(SLC) , Korea Institute of Environmental Science and Technology(KIEST) , Korea Environmental Conservation Institute(KEPA)
Management	Korea Environmental Conservation Institute (KEPA)
Sponsors	Ministry of Environment . Ministry of Knowledge Economy, Seoul Metropolitan Government, Korea Water Resources Corporation, Korea Chamber of Commerce & Industry, KOTRA , Korea LPG Association, Korea Federation of Machinery Industry Cooperatives
Special Sponsors	The European Union Chamber of Commerce in Korea(EUCCK) , U.S. Embassy Commercial Service

Exhibition Item

Water Quality
Various types of related equipment, machines and products
Various membrane systems .Blowers .Filters .Pumps for recovery of suspended matter
Bio filter media .Submerged agitator .Aquatic pumps and various other pumps
Water quality management monitoring systems .Water treatment precision chemicals
Screens .Reverse osmosis system .Chlorine and ozone sterilizers .Oil skimmers
Oil-water separators .Ozone generation system .Ozone water purifying system
Centrifugal separator .Ion exchanger .Septic tank .Vacuum evaporator
Leached water leakage prevention system
Dehydrators .Phosphorus removal & denitrification equipment
Automatic polymer solvent & chlorine dioxide equipment .Aerobic-basic reactor
Chemical substance recovery systems
Night soil treatment systems
Water purifying and wastewater treatment systems
Wastewater from animal husbandry
Sewage disposal equipment
Running water purification systems
Water & Seweage
Advanced wastewater treatment
Water & Sewerage related equipment
Treatment of water discharge from purification plant
Tap water for miscellaneous purpose systems
Atmospheric Field
Gas collection and recycling systems
Gas absorption equipment
Air purifiers
Atmosphere related accessories and equipment
Oxidizers
Fire protection equipment
Oil/gas burners
Condensation equipment
Direct combustion facilities
Dust collecting equipment
Waste gas retrieval and recycling systems
Equipment for VOC elimination and treatment of various noxious gases
Activated charcoal catalytic reactor for elimination of organic matter
Energy
Solar energy utilization
Energy conservation equipment
Electric & natural gas-fueled vehicles
Refrigerator
Cooling & heating machine
ESCO(Energy Service Company)
Soil Conservation
Items related to prevention of soil pollution
Marine Conservation
Fishing ground purification systems
Sea pollution prevention equipment (Oil skimmers, Oil fence, Oil absorbers)
Noise and Soundproofing, various related facilities, equipment and measuring
Environmental Measuring Systems
Weather forecasting equipment
Atmospheric gas emission measuring equipment
Noise monitoring equipment
Water quality measuring equipment
Noxious substance analysis equipment
Integrated electronic treatment systems
Environmental atmospheric measuring equipment
Waste Reusing Recycling
Rubbish sorting and collection containers
Pulverization & crusher
Soap production equipment
Incinerators
Compressor
Recycled equipment from waste oil
Soap production equipment
Safety glass recycling systems
Waste plastic emulsification treatment equipment
Recycling of plastics, timber, tires, packaging & construction waste
Waste Food Treatment Equipment
Environmentally-Friendly Products
Various environmental pollution reduction products
Energy conserving environmental products
Recycled environmental products
Low pollution electric cars
Environmental eco-mark products
Environmental daily goods
Environmental Management
Environmentally friendly companies
ISO 14000 consultation & support
LCA(Life Cycle Assessment)
Design for Environment
Environmental service industry and related industries
Post environmental effect analysis
Diagnosis of environmental facilities
Environmental assessment
Environmental consulting
Environment-related Chemicals
Various deodorizers
High molecular polymer coagulant
High activity microorganism decomposers
Micro-organic nutrients
Sterilizers
Disinfectants
Purifiers
Oxidizing agents for deodorizing purposes
Soil enriching agents
Waste matter decomposers
Activating agents
Safety, Security and Disaster Prevention Equipment
Domestic and foreign environment related organizations
(government, investment groups, NGOs, associations, research institutes) publicity
Other pollution prevention equipment and related equipment and written materials Water Quality

Evaluation on Exhibition Items

Items by Sector
① Water quality related items 25.5%, air quality related items 11.5%, Measurement / analyzing tool 8.2%, waste management 14.7%, Environmental products 7.1%
② Measurement/ analyzing tool sector was similar to last year and waste management field showed slight increase.
③ Water quality sector was slightly decreased and air quality and eco-friendly products were a little bit increased presenting items that can easily appeal to general public.
④ Compared to previous year, air quality and eco-friendly sector showed 3% increase reflecting people and industry's increasing attention.
⑤ In particular, number of companies that participated in the environmental restoration field have increased to 7 from 4 last year expressing their interests in environmental prevention.
Participating Nations
① 159 domestic and 96 overseas companies participated from 24 countries. Compared with last year, both the number of participating counties and companies have increased.
② Japan and China from Asia, the US from North America and Germany and France from Europe showed high participation rate.
③ Korea exhibited many water quality related items and Japan, America and Germany participated with many measurement and analyzing tools as well as water quality related items.

Evaluation on Participation

Participation Rate
Similar to last year, about 29% of exhibitors was newly participating companies. Thanks to continuous promotion efforts and high interest from the environmental industry, more and more companies come to the exhibition.
Participation maintained at similar level since participants are very satisfied with marketing and promotion results they earned through the exhibition.
Scale
Despite overall economic downturn, number of participating companies have increased reflecting domestic and overseas companies' high interest in the exhibition.

Evalution on Technology

Exhibition
① Technological Level of Exhibitors
- Technological dependency on advanced nation was similar to that of last year but rate of self-developed technology has slightly increased to 66% from last year's 63.1% showing technological development of domestic companies.
- Though currently many companies strive to develop technology through technological alliance with the government and related organizations, the government should provide more active support and the industry should consistently invest in technology.
② Major companies under technical alliance: Japan, America and Germany in order
③ Environmental Movement at Home and Abroad and Information Acquisition ;
④The internet and e-mail are increasingly becoming important source of information acquisition and environment-related magazines and newspapers remain to be important source.
⑤ Environmental Technology Fields to Catch up ;
Last year, Korea legged behind overseas companies in water and air quality management field in order. Though this year, domestic companies showed some improvement in the field, they still far legged behind in the fields of measurement/analyzing tool, alternative energy, R & D and basic science.
Seminar
Environmental Industry Policy & Technology Presentation and Advanced Environmental Thechnology Development Project at the COEX conference center from June 11th to 12th, 2007.
It has a significant meaning since it was a good opportunity to acquire information and technology among high interest from environmental protectors and business people.
Invitation of Overseas Buyer
1:1 buyer meetings offered a good chance to introduce Korea's new environmental technology to invite buyers from Japan, China, Southeast Asia and Central Eastern Europe and to create sale routs.

Analysis on Participating Companies

Business Meeting and Contract
During exhibition, some 7,000 business talks (220 companies were surveyed) worth 216 billion won took place during the exhibition and among this, 50 billion is expected to lead to actual business deal. This exhibition immensely contributed to product sales and new product promotion of participating companies.
Overseas Exhibition
75%(similar to last year) of exhibitors expressed their wishes to attend overseas exhibitions. In particular, they expressed high interest in the Chinese and Japanese markets with China(34%), Japan (19%), America(15%) and Europe(20%).
To promote this, Ministry of Commerce, Industry and Energy and Ministry of Environment need to provide financial support.
Companies that want to participate in the 2008 International Exhibition on Environmental Technologies (ENVEX2008)
63.6% of participating companies expressed their wishes to attend the 2008 exhibition and 36.4% is under consideration.
International Exhibition on Environmental Technologies(ENVEX2007) Chosen as the Most successful Exhibition
About 84% of exhibitors chose International Exhibition on Environmental Technologies as the most successful exhibition expressing their high expectation on product promotion through this event.
Support for Exhibitors and Visitors
Free internet connection, fax, computers, photocopiers and telephones prepared for the convenience of exhibitors and visitors received a good response.
For visitors' convenience, different colors were used for different items such as water quality, air quality and waste management.
Business meeting rooms were prepared inside the exhibition hall.
Promotion
High attention from media such as public broadcasting, radio, daily newspapers and specialized magazines was a great help in finding new sales route.

Analysis on Visitors

Number of Visitors
Number of visitors have increased by 2.6% to 48,350 from 47,194 last year.
* Overseas visitors have increased by 2.5% to 558 from 507 last year.
Classification according to Company
More than 70 % came from the manufacturing, trade and distribution sectors, businesses and government organizations showing specialized characteristics of the exhibition.
Classification according to Job
People not only from purchasing but also from engineering fields showed high interest; CEO(11.8%), marketing/sales(22%), procurement(16%), manufacturing (24%) and R&D/design(24%)
Classification according to visiting Purpose
Those who came only for purchase accounted for 20%. Considerable number of contracts were made.
Given the fact that 60% visitors who came for information gathering and product research can be potential buyers, 81% of exhibition participants can be regarded as actual buyers.
How to Know about Exhibition
51% of visitors got to know about the exhibition through official documents sent to related organizations and associations, which shows this exhibition's specialized characteristics.
24% became to know about the event through the websiteand e-mails. Since number of people who acquire information through those channels are increasing year after year, promotion through the websit should be enhanced in this digitalization era.
Newspapers and TV commercials also take a big part with 13 %. Continuous promotion efforts should b made through these channels, too.
Classification according to Interests
Interest pattern was similar to that of last year. Water quality, waste management and air quality items in order received a high attention.
Interests in eco-friendly products have increased like last year reflecting people's increasing interest in this field.
Domestic Visitors
71% came from Seoul and metropolitan area. Continuous promotion is required in this area.
Visiting rate from local cities is relatively low with 24%. Measures to attract more visitors from local citie should be prepared.
Overseas Visitors
Asia topped in number of participants with 63%, followed by Europe and North America. It is required to expand opportunities to promote Korean environmental technology in developing countries in Asia.
This year, Southeast Asian countries and other developing countries such as the Philippine, Taiwan, Thailand, Indonesia, Malaysia, Russia, India and Pakistan expressed high interest.
35 countries from Asia, North America, Europe and South America participated at the exhibition and many others expressed their interest.
Number of overseas participants increased by 9.1% to 558 from 507 last year.

Unique Features

Exhibition Items
① Water quality sector slightly decreased and air quality and eco-friendly products a little bit increased presenting items that can easily appeal to general public.
② Compared to last year, air quality and eco-friendly sectors showed 3% increase reflecting people and industry's increasing attention.
③ In particular, number of companies that participate in the environmental restoration field has increased to 7 from 4 last year expressing their interests in environmental prevention.
Exhibitors
① Increased number of companies participated with more people.
② Rate of self-developed technology has slightly increased to 68% from last year's 66% showing technological development of domestic companies.
③ Compared with previous year, negotiation which has not yet resulted in contracts increased by 50 billion won and therefore, it is expected that all the contract together will also increase by 25 billion won.